Franchise businesses that are in the B2b or “Business to Business” category generally refer to brands that offer products or services that are bought and used by other small commercial businesses. A good example of a b2b franchise business model would be a company that provides marketing and promotional products for small business owners. Another example would be a business that provides employee drug screening services and background checks. Website consulting and marketing has also emerged as a popular b2b model for franchising.
In general, it appears that franchise brands that can offer some or specialize in B2b transactions are becoming more popular. Some experts believe one of the main factors driving this popularity is that a lot of “Business to Business” sales are perceived as more predictable or stable vs. dealing with the average retail consumer.
Ready to start a B2b business? You can research a number of top and growing B2b franchise opportunities here in wide variety of categories and industries. Many of these franchises are also surprisingly affordable.