2011, Gilbert, AZ
CarePatrol Franchise Systems,
LLC has won a Franchisee Satisfaction Award from the Franchise
Business Review based on a survey of more than 10,000 franchisees
representing more than 300 franchise brands.
was ranked #6 overall for all franchises under 50 units and #1 for
the Senior Care Franchise category.
“We are extremely proud to hear of this recognition, our
franchisees work very hard in a very bad economy and are still
gracious enough to verbalize their satisfaction in the Franchise
Business Review survey” states CEO Chuck Bongiovanni. “We have big
plans for 2011 and beyond for our franchise system and
franchisees”. “We were also happy to hear that Home Instead Senior
Care won the overall franchisee satisfaction award for large
franchise systems. It just goes to show how the Senior Care
Franchise Industry is growing”.
The Franchise Business Review states that they are “seeing higher
satisfaction rates as the economy improves” said Franchise
Business Review President and CEO Eric Stites. “But many of the
award-winning companies have maintained great satisfaction scores
throughout the recession and only continue to improve. It’s very
telling when you see a franchisor with impressive franchisee
satisfaction even when the economy is struggling.”
Franchise Business Review awards the Top Franchises awards
annually to franchisors with the highest overall franchisee
satisfaction according to an annual survey of operators.
Franchisors request the free survey, which is offered to all
active franchisees who have been in business for at least three
The survey includes 33 benchmark questions, relating to the
franchisee’s experience and satisfaction as well as market area,
business lifestyle, and other demographic questions. Franchise
Business Review contacts each franchisee individually with an
average franchisee participation rate of 70%.
The survey revealed some promising
findings in terms of franchise operator satisfaction. General
franchisee satisfaction is up across the board by 8 percent—a
significant increase compared with previous years. When it comes
to financial performance, franchisee satisfaction is up 7 percent.
“We’re seeing strong improvement across the board in franchisee
satisfaction from a year ago. Small businesses are leading the
economic recovery, and franchisees are obviously feeling a
positive impact,” Stites said. “While we’ve seen significant
improvement in franchisee satisfaction in general, ratings in the
area of training and support services provided by franchisors have
shown the greatest improvements—increasing by 15% year-over-year.
Many franchisors have stepped up the support of their franchisees
during these challenging economic times, and this has clearly made
a huge difference.”